December 19 , 2024
Laureus Challenge South Africa 2024
The Laureus Challenge South Africa 2024 was an extraordinary journey that saw participants and ambassadors take on the challenge of walking 100km through the stunning landscapes of South Africa’s Western Cape. This event created a shared mission to raise
A 100km Journey
The challenge began with an arrival day in Cape Town, where participants visited a Laureus Sport for Good project followed by a welcome braai and briefing. Spirits and anticipation levels were high as everyone came together to prepare for the trek ahead.
Over the next four days, participants explored some of South Africa’s most breathtaking terrain:
Day 1: Starting at the Kogelberg Nature Reserve, the trek began along coastal paths, transitioning into rugged mountainous terrain. The group covered their first 25km, ending the day at Camp 1.
Day 2: The journey continued through the picturesque Elgin Valley. After another 25km, participants reached the halfway point and were treated to fireside chats with our ambassadors at Camp 2, nestled in the Simonsberg mountains.
Day 3: The most challenging leg took participants through the dramatic Hottentot-Holland Nature Reserve. Tackling another 25km of mountainous terrain, they celebrated their progress with a well-deserved supper and local wine tasting.
Day 4: The final day brought participants into the Jonkershoek Nature Reserve and Stellenbosch’s fertile wine region. Completing the full 100km, the group celebrated in style at the luxurious Lanzerac 5 Wine Resort*, enjoying a traditional South African Braai, music, and dance. The evening was made even more memorable by a heartfelt congratulations and thank-you speech from Morné du Plessis, South African sporting legend and former Laureus Chairman.
For those who stayed on, the adventure extended into Day 5, with access to the excitement of the Cape Town Rugby 7s or opportunities to explore the region further.
Special Guests and Ambassadors
We were privileged to be joined by Maps Maponyane, a South African TV presenter, actor, and philanthropist, and Deshun Deysel, one of South Africa’s first Everest summiteers, who trekked alongside participants. Our Laureus ambassadors—including Bryan Habana, Dame Jessica Ennis-Hill, Annabelle Bond, Saray Khumalo, and Schalk Brits—also played a key role in inspiring and motivating everyone throughout the challenge.
Reflections from Holly Millward, Partner at TTB Sport
Upon completing the challenge, Holly Millward, Partner at TTB Sport, said, “At TTB Sport, we are proud to create events like this that showcase the power of sport to connect, inspire, and drive meaningful change. The Laureus Challenge South Africa 2024 brought together a diverse group of individuals who, through their efforts, have made a real impact on communities worldwide.”
Driving Meaningful Change
The Laureus Challenge South Africa 2024 was not just about achieving a physical milestone—it was about driving meaningful change. Thanks to the generosity of our sponsors, participants, and auction donors, we are thrilled to announce that the event raised an incredible £350,000! These funds will go directly to Laureus-supported programs, empowering young people and communities through sport.
At TTB Sport, we are proud to partner with Laureus to create experiences like this that bring people together in powerful ways. Congratulations to all participants on completing the 100km journey and contributing to this incredible cause.
A heartfelt thank you to everyone who made the Laureus Challenge South Africa 2024 a resounding success—including our ambassadors, Bryan Habana, Dame Jessica Ennis-Hill, Annabelle Bond, Saray Khumalo, Schalk Brits, and all the participants who walked the walk for such a meaningful cause.