The Alfred Dunhill Padel Classic will be an unforgettable invitation-only experience over two days of the Spring social season and will combine a team tournament, celebrity pro-am and an exclusive hospitality event.

The tournament will raise funds for Laureus Sport for Good, a global charity that supports programmes and organisations around the world that use the power of sport to help young people overcome violence, discrimination, and inequality.

The Alfred Dunhill Padel Classic event is co-founded by investment, advisory and marketing group TTB Sport alongside ex-IMG event executive Charlie Grave, with confirmed players for the pro-am at The Hurlingham Club including English cricketing legend Sir Andrew Strauss as well as Laureus ambassadors Michael Vaughan, Andriy Shevchenko and Bryan Habana.

Strauss, who is Chair of TTB Sport said: “In recent years, I have become passionate about padel, a sport which, has huge appeal and I know the Alfred Dunhill Padel Classic will be the perfect event for The Hurlingham Club.

“Our vision for the Alfred Dunhill Padel Classic is to create a unique and exclusive pro-am and lifestyle event around one of the most exciting sports in the world.

“As a former professional sportsman who hasn’t lost his competitive spirit, I look forward to going up against my friend Bryan Habana on the lawns of Hurlingham in May.

“In Alfred Dunhill and Laureus Sport for Good, we believe we have the perfect partners to deliver this vision, at The Hurlingham Club in May and in new markets in the future. We believe an invitation to the Alfred Dunhill Padel Classic will become one of the most sought-after tickets in the sport.”

A hybrid of tennis and squash, padel is one of the world’s fastest-growing sports, attracting major investments at both elite and grassroots levels from all over the world. Its popularity is rooted in its accessible and fun nature, and it is being adopted by players of all levels around the globe.

Synonymous with British craftsmanship and design, Alfred Dunhill also has a rich heritage regarding premium events around sport, and golf in particular.

Andrew Holmes, Chief Executive Officer ad interim at Alfred Dunhill said; "We pride ourselves in being the foremost masculine British luxury House for today. Our association with a new and forward-thinking global sport, combined with the heritage and sophistication of a Hurlingham experience, makes this a very compelling partnership.

"We are delighted that in partnering with the event, we will also create a significant impact for Laureus Sport for Good.”

Charlie Grave, co-founder of The Alfred Dunhill Padel Classic said: “Having created and run the popular annual pre-Wimbledon Tennis Classic at The Hurlingham Club over the last 26 years, we feel it is the perfect moment to establish The Alfred Dunhill Padel Classic on the global calendar.

“In Alfred Dunhill and Laureus Sport for Good, we have partners that are truly aligned in terms of creating a world-class experience for teams and guests that will establish this invitation on the social calendar for years to come.”

For all media enquiries and accreditation requests

Paul Morgan, Media Director,

Alfred Dunhill Padel Classic: paulmorgan@thepadelclassic.com or on 07557477796.

About The Padel Classic

Founded by TTB Sport Capital and Laureus Sport for Good Foundation, the inaugural Padel Classic will take place at the world-renowned 42-acre Hurlingham Club in West London from 15th - 16th May 2024. A star-studded Padel Pro-Am competition, the Padel Classic will combine a corporate padel challenge with a high-end networking event and feature celebrities, professional players and a select group of corporates and luxury brands vying for padel honours. The event is planned as the first of a global rollout of Padel Classic Pro-Am competitions in the years ahead. https://thepadelclassic.com

About dunhill

Synonymous with craftsmanship and design, dunhill is the foremost British men’s luxury House with a history spanning 130 years. A trusted destination of elevation, classicism and hedonism, dunhill offers a full lifestyle proposition, from refined tailoring and ready-to-wear, to elevated leather goods, exquisite gifting and hard luxury pieces. Leveraging a unique heritage and rich archive, dunhill ensures uncompromising quality that endures time and trends – echoing the pioneering spirit of founder, Alfred Dunhill. Innovation and contemporaneity have always been integral to the House – from its inception in 1893 to the present day and beyond.

Attention to detail, excellence, functionality, and a personalised approach epitomises the House. Britishness defines us – English style sets us apart.

About The Hurlingham Club

Situated in 42 acres of landscaped grounds adjacent to the River Thames in Fulham, The Hurlingham Club is recognised as one of the

world’s finest private member clubs. Since its opening in 1869, The Hurlingham Club’s croquet and tennis lawns, botanical gardens and stately Georgian Clubhouse have made it a sought-after destination for exclusive sporting and social activities. Contact: communications@hurlinghamclub.org.uk

About TTB Sport Capital

TTB Sport Capital is a marketing, investment and advisory group that exists to positively impact the future of sport. We bring experience, intelligence and capital together for the benefit of sport, our investors and clients.

TTB Sport Capital was founded by Nick Hoyle, Holly Millward and Hong Kong-based financial group, TTB Partners in April 2022. In March 2023, TTB Sport Capital announced former England Cricket Captain Sir Andrew Strauss as Executive Chair. https://ttb-sport.com/

About Laureus Sport for Good

Laureus is a global movement that uses the power of sport to transform the lives of children and young people. In 2000, Laureus’ founding patron Nelson Mandela said ‘sport has the power to change the world’, and these words have become the philosophy of Laureus and the driving force behind its work. Since 2000, Laureus Sport for Good has improved the lives of more than 6.5 million children and young people, and currently supports more than 300 programmes in over 40 countries and territories working to help young people overcome violence, discrimination and inequality.